by Jamie Midgley, on Sep 22, 2020 6:13:26 PM
Listen through this audio player or watch the video and slide deck of the show
Diversity and Inclusion
Often people speak about it, agree with it, but how many practice it truly.
The data proves that diversity in the boardroom, companies that genuinely support inclusive marketing teams outperform companies that don't.
Create and Scale
Creating global campaigns that get results requires a localised strategy.
Comprehensive market research with key stakeholders and choosing the right agency can mean the difference between campaigns that are just translated, and ones that engage the audience in the specific country.
Start a conversation with your team.
Get buy in from your C-suite to realign your long term vision, mission and values to incorporate diversity, inclusion and where you plan to globalise, the importance of working with global experts.
Have the conversation with your team, get their input and set out your vision for the future. Asking hard questions is the right way to go.
Set up a consultation with Marije at ShockInbound to learn more about how the team can globalise your business, increase diversity and inclusion using HubSpot and Inbound.
Marije is an experienced Inbound Marketer, with experience in both corporate as well as non-profit organisations. Focused on lead generation, customer journey management, 360 data driven attribution reporting and customer-centeric human to human marketing campaigns. As the Founder of her HubSpot Agency - Marije specialises in global diverse and inclusive inbound campaigns through her company Shock Inbound
Connect with @marije on LinkedIn here
As a digital entrepreneur, Jamie has achieved success with clients throughout the UK, USA and EMEA regions. As Co-Founder of 6teen30 Digitals HubSpot Inbound Growth Agency and Client Success Director, he leads the fulfilment team to deliver inbound growth engines to help his clients #GrowFaster. Specialising in working with digitally-focused service companies who are committed to growing online to help drive qualified leads into their sales teams through Inbound campaigns. Jamie hosts the Inbound Podcast and also produces TheOpenMike Podcast show. As a host of the Growth Engine Community Jamie provides valuable insights to its members through his weekly Inbound Snapshot Training.